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Conference & Stage Expo
For the Record

Some familiar, and similar faces, were part of Stage Expo 1990 held in Milwaukee, Wisconsin. Stage Expo has grown significantly since that event.

Photo/USITT Archive

by Helen Willard
Stage Expo Sales Manager

Stage Expo Keeps
Growing and Growing

When the Board of Directors meets each spring and fall, the Board Report includes a Stage Expo exhibit space sales report. Looking back at the past 20 years of Stage Expo, the steady growth of the show is evident.

From Oakland in 1986 to Toronto in 2005, the number of exhibitors grew 73 percent and the square feet of exhibit space sold increased by 53 percent. One of the reasons for the extraordinary growth in the number of exhibitors is the advent of the commercial and non-commercial tables.

The handful of tables which started out lining a hallway at the conference have become an integral part of Stage Expo, with more than 50 colleges and universities represented each year. Some colleges take two tables to promote their programs, while others step up to a booth to maximize their display space.

A recent trend is for some booth exhibitors to select an exhibit space location in close proximity to the tables, since they recognize the importance of the educational market for their products.

Total Number Of Exhibitors And Square Footage Sold 1986-2006

Year

Location

Exhibitors

Square feet

1986

Oakland

106

17,000

1987

Minneapolis

106

17,000

1988

Anaheim

113

22,500

1989

Calgary

101

20,000

1990

Milwaukee

112

20,500

1991

Boston

103

18,200

1992

Seattle

103

16,100

1993

Wichita

103

15,550

1994

Nashville

107

15,650

1995

Las Vegas

121

18,900

1996

Fort Worth

112

16,150

1997

Pittsburgh

126

18,250

1998

Long Beach

128

20,700

1999

Toronto

148

24,400

2000

Denver

145

22,650

2001

Long Beach

154

24,800

2002

New Orleans

151

22,400

2003

Minneapolis

159

24,100

2004

Long Beach

168

24,700

2005

Toronto

183

26,000

2006

Louisville

113

19,800*

* Louisville 2006 numbers are preliminary, all others are final.

The preliminary Louisville numbers indicate that Stage Expo 2006 is on track to meet or exceed the record number of exhibitors and square feet of exhibit space set in Toronto.

Thanks to the generous size of Exhibit Halls 2CD in Louisville, more exhibit space can be added if necessary. If there are exhibitors you would like to see at Stage Expo 2006 in Louisville, but who are not listed on our web site, call Helen Willard at 800-398-EXPO (3976) or send an e-mail message to hpwillard@aol.com.

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